“With gripping stories and examples that will keep you engaged from start to finish, Len Herstein teaches the tools you need to fight complacency in your business and life and protect the success you’ve worked so hard to achieve.”
Shep Hyken, New York Times bestselling author of The Amazement Revolution
Achieving success is not the end goal. Keeping it is.
In Be Vigilant!, Len Herstein uses engaging stories to blend his expertise in business with his real-world experience in law enforcement to deliver the actionable insights and leadership strategies you need to conquer complacency, improve performance, and safeguard success through business vigilance.
You’ve invested a lot of time, money, and energy in becoming successful. Be Vigilant! is your insurance policy to ensure you stay that way.
BE VIGILANT! WILL HELP YOU:
Increase return on investment by prolonging the success of your strategic initiatives.
Make your business and your market unattractive to competition.
Create a culture of accountability and transparency.
Generate awareness of threats before they materialize.
Enhance the customer experience, instill trust, and raise customer satisfaction and loyalty.
Boost employee morale, engagement, motivation, productivity, and retention.
Improve workplace safety.
Be Vigilant! is one of those books you read with a notebook by your side because there are SO many takeaways you want to implement!
Complacency is a threat to everyone, everywhere. If you’re a leader (of any kind), you will benefit from this step-by-step guide to fighting this often-unseen villain with vigilance.
Buy a copy for yourself, and then buy copies for everyone else on your team
Chief Experience Officer at Experience.com
Finally! A book that deals head-on with the complacency of incorrectly assuming previously successful strategies and tactics will never go wrong.
With wonderful, anecdote-filled stories from his side career as a volunteer police officer, Len provides a comprehensive picture of complacency and, more importantly, how you can recognize it and guard against it both in business and in life.
Vice Chairman of Prophet, Bestselling Author, Widely Recognized as the “Father of Modern Branding”
A timely and powerful examination of how ‘getting comfortable’ can be the catalyst for business failure.
New York Times bestselling author of Talk Triggers and Hall of Fame speaker
Almost every mistake I’ve ever seen made in business is because of complacency.
Complacency is the enemy of progress. If Len’s book can help you find even just ONE area to increase your vigilance in, it will be worth its weight in gold…or crypto.
Bestselling author of The Zen of Social Media Marketing and Momentum
With gripping stories and examples that will keep you engaged from start to finish, Len Herstein teaches the tools you need to fight complacency in your business and life and protect the success you’ve worked so hard to achieve.
New York Times bestselling author of The Amazement Revolution
Be Vigilant! reveals how costly complacency can be, in both your personal and business life.
Yet what Len Herstein does so effectively is show how the quality of our attention transforms the quality of our life.
This is a must read book for anyone who wants to acquire the skills to avoid risks, level-up success, and be ready for the good that life has on offer.
CEO, We First and New York Times and Wall Street Journal bestselling author of We First: How Brands and Consumers Use Social Media to Build a Better World
In Be Vigilant!, Len Herstein gives us the tools to build a culture of vigilance to protect and grow our businesses and our relationships.
It truly is a must-read that will help you be more successful while avoiding threats.
Bestselling author of Top of Mind and co-founder of Calendar
Your most at-risk characteristic as a business, a professional or personal may be your success.
Len Herstein lays out why thinking you’ve got it made is the very thing that puts you at risk. He breaks down exactly why iconic businesses met their demise, then delivers the blueprint for how you can avoid the same outcome.
A must-read for anyone who wants to avoid getting the rug pulled out from under them in business or in life.
Bestselling author of RE:Think Innovation and Experiences: The 7th Era of Marketing
Being complacent is insidious. We often don’t realize that is has both crept up on us and paralyzed our ability to do the things that we were meant to do.
In Be Vigilant!, Len really captures a core pillar of how the most successful have achieved a vigilant mindset.
Complacency is a mind killer. Don’t let it happen to you. Here’s your guide.
Bestselling author of Six Pixels of Separation and CTRL ALT Delete
In Be Vigilant!, Len Herstein weaves together vivid examples from his second-act in law enforcement with practical, actionable lessons for leaders looking to protect their business from falling victim to the hidden (and not-so-hidden) dangers that threaten profitability, performance, and survival in this age of rampant disruption. This is a one-of-a-kind book that only Len could write, and that should be read by anyone serious about success.
Author of microMARKETING: Get Big Results by Thinking and Acting Small
Inspiration always comes from elsewhere – from a parallel industry, a different culture, or potentially a mindset closer to life-and-death than what you experience at work every day.
Len Herstein’s Be Vigilant! gives readers a front line, first person look at lessons learned by a police officer – who also happens to be a former Fortune 500 marketing executive.
Shot through the lens of street-level experience, both good and bad, Herstein walks us through what it means to take our personal vigilance at work – or on the street – up to a level that many of us don’t consider on a daily basis. Highly recommended.
Author of Killing Giants and co-author of Unfiltered Marketing
As a combat fighter pilot, I understand the consequences complacency can have on a mission.
Len Herstein understands that complacency can also destroy businesses, brands, and relationships.
In Be Vigilant!, he delivers an action plan to help you eliminate complacency and safeguard success – both in your business and personal life.
Engaging and actionable, it’s packed with tactics you can implement immediately to gain a competitive advantage in today’s world of change and uncertainty. Put it at the top of your reading list.
Lt. Col. Waldo Waldman
New York Times and Wall Street Journal bestselling author of Never Fly Solo
A captivating blueprint for developing the vigilant mindset required to stay on top in this hyper-competitive world.
The stories will draw you in. The insights and action items will make it more than worth your while. You’ll see immediate applications to your organization, your team, and your family.
New York Times bestselling author; 5-time tech entrepreneur; co-founder and Chairman, Platypus Labs; founding partner and former CEO, Detroit Venture Partners; founder and former CEO, ePrize
There’s no fluff here. Don’t just buy Be Vigilant! Study it.
Strategic Business Advisor and New York Times bestselling author of Trust Agents
I opened Be Vigilant! out of curiosity and would up reading the entire book in two sittings – it’s that good.
Len’s stories illustrate his lessons and deliver solid, actionable, and proven tools for staying vigilant and maximizing every opportunity.
Bestselling author of All About Them: Grow Your Business by Focusing on Others
“In 250+ interviews on my streaming talk show, Len’s thinking on complacency was not just one of the most original ideas, but inarguably one of the most valuable…even invaluable.
Complacency kills or in brand speak, complacency is why corporations are ‘Built to Suck’. In Be Vigilant!, Len not only explains why complacency is so dangerous, but he actually tells us exactly what we can do to fight it – both at work and at home.
Host of “Joseph Jaffe is NOT Famous” and author of Built to Suck
A real eye-opener, Be Vigilant will make you think twice about the threats and unpredictability you face.
Len Herstein applies fascinating and provocative insights from his work as a police officer to the business world so that leaders can understand why complacency is so dangerous and how to fight it to safeguard success.
Denise Lee Yohn
Brand leadership expert and author of What Great Brands Do
Be Vigilant! is a game changer!
I was so focused on the big things in my company that I was letting ‘micro-complacency’ eat away at my success.
This book perfectly illustrates how the nature of complacency can undermine all you’ve worked for, and it gives a brilliant step-by-step guide on how to fight it.
New York Times bestselling author of The 3-Minute Rule: Say Less to Get More from Any Pitch or Presentation
Twenty years ago, organizations were blindsided by the rise of the web, ten years ago it was social media, and most recently it was the changes wrought from the COVID-19 pandemic. That didn’t need to be the case!
People were simply doing what comes naturally, being complacent, not focused on how to make needed changes to their business when required.
I’ve been following Len’s work for many years and I’m so happy Len has done a deep dive into the nuances of complacency, providing a fascinating analysis rooted in his work as a police officer.
While he shares the dangers of being complacent, this is a hopeful book because he provides specific ways to manage this natural human tendency.”
David Meerman Scott
Marketing strategist and author of 12 books including Fanocracy, a Wall Street Journal bestseller
Be Vigilant! made me instantly aware of my vulnerabilities from complacency and provided the roadmap to eliminate them.
So, take action now and read this book!
Bestselling author of Iconic Advantage: Don’t Chase the New, Innovate the Old
We live in a time where it is more important than ever to develop strategies for our business and personal lives to adapt, grow, and thrive.
In this timely book, Len Herstein uses his unique experiences to provide exactly the blue print we need along with the habits and metrics to know we are on the right path to personal and business success.
International keynote speaker, entrepreneur, and author of Mean People Suck